Asmodee USA announces Adam Lovell as Director of Hobby Sales

Asmodee US announced a the promotion of Adam Lovell to the Director of Hobby Sales starting early 2025:

Asmodee US is excited to announce the promotion of Adam Lovell to the position of Director of Hobby Sales, effective January 6, 2025. With nearly 20 years of experience in the games distribution industry, Adam brings a wealth of expertise, a passion for the hobby games community, and a proven track record of leadership and innovation.

Adam’s career journey has taken him through some of the most respected names in the industry, including Southern Hobby and Paizo Publishing. Most recently, Adam held a leadership role at CMON before joining Asmodee US as the Senior Business Analyst, New Releases. In each of these roles, Adam has demonstrated an unwavering commitment to building strong partnerships, driving sales, and delivering exceptional experiences to both retailers and players.

In his new role, Adam will focus on key strategic goals, including strengthening Asmodee US’s relationships with hobby retailers, launching innovative sales initiatives, and furthering the company’s presence in the dynamic and ever-evolving hobby games market. His vision aligns perfectly with Asmodee US’s mission of growing the hobby games market and ensuring that every player, retailer, and partner feels the excitement and joy that the company’s titles bring.

“Adam’s extensive experience and deep understanding of the hobby games industry make him the perfect fit to lead our hobby sales team,” said Julien Sharp, General Country Manager, Asmodee US. “His commitment to building strong partnerships and his innovative approach to sales are exactly what we need to drive growth and deepen our impact within the hobby games community. We’re thrilled to have Adam take on this leadership role and look forward to seeing the incredible results he’ll achieve.”

Reflecting on his promotion, Adam Lovell said, “I am honored to take on this new role at Asmodee US. The hobby games community has been a cornerstone of my career, and I am deeply passionate about supporting retailers and players alike. I’m excited to work alongside our incredible team to strengthen our partnerships, explore new opportunities, and continue delivering the joy of gaming to fans everywhere.”

Adam’s appointment underscores Asmodee US’s dedication to fostering a vibrant hobby gaming ecosystem. With his leadership, the company is poised to continue expanding its reach and deepening its impact across the industry.

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