Ride in style with the limited edition Segway x Hasbro Optimus Prime GoKart Pro, now available for pre-order

The highly anticipated Segway-Ninebot x Hasbro limited edition Optimus Prime GoKart Pro is now available for preorder just in time to celebrate the latest movie in the long-running Transformers franchise. The Optimus Prime GoKart Pro features 24.8 mph max speed, the ability to travel 15.5 miles on one charge, a bluetooth speaker, and is set to ship on July 1st, 2023. You can learn more below:

ARCADIA, Calif.– May 16, 2023 – The anticipated Segway-Ninebot x Hasbro limited-edition Optimus Prime GoKart Pro is finally here! Segway, in partnership with global leader in play Hasbro, announced today that the Optimus Prime GoKart Pro is available for pre-orders on

Key Features

*Drifting capability
*24.8 mph max speed
*15.5 miles range on one charge
*Bluetooth speaker
*15% hill grade
*1.02G max acceleration
*96Nm max torque
*APP control
*Unique branding features

Designed with performance top of mind, the Optimus Prime GoKart Pro is equipped with a high-strength steel frame, special drifting TPE rear tires and triple anti-collision protection. Tested on a professional racetrack, the E-Kart can reach speeds of up to 24.8 mph with 15.5 miles range on one charge. With a stem to convert into a Ninebot S hoverboard and Bluetooth speaker, consumers can be ready for an incredible and riveting ride ahead. The final release in the Segway x Hasbro Transformers collection, this E-Kart joins a line-up of all-star product, including the Megatron GT2 SuperScooter, Bumblebee GoKart Pro and Bumblebee C8 Kids KickScooter.

“We’re excited to see the final piece of this collaboration come to life, and for consumers to get their hands on the new product,” said Tom Hebert, Segway Vice President of Sales Marketing, “Segway likes to push the boundaries of innovative design and technology, with the latest drop allowing fans to ‘interact’ with one of their favorite Transformers characters in an entirely new way.”

To celebrate the collaboration, Segway will host a one-of-a-kind event on June 6 where speed meets performance in an electrifying adventure as guests will have the opportunity to test-drive the new series. The event will also feature demos with Segway executives, product giveaways, music, light bites and more. Consumers have the chance to score an invite by entering to win HERE.

The Optimus Prime GoKart Pro will begin shipping on July 1st. Check out the full collection on and pre-order yours today!

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