On August 31, the McDonald’s official Twitter account asked for suggestions on what their blank sign should say, and in a feat of unforeseen brand synergy Destiny 2’s official Twitter account gave its blessing for McDonald’s to spread the word about The Witch Queen, its upcoming expansion.
— McDonald’s (@McDonalds) August 31, 2021
This news comes after McDonald’s adopted the FaZe moniker in another marketing bid to congratulate FaZe clan on a recent victory. All of these attempts by huge companies to humanize themselves are just that, but that does not mean they cannot be entertaining. Destiny 2 is currently having a resurgence in popularity among the masses as hype grows for The Witch Queen, and as a fan, it is always nice to see the game’s name slip into the zeitgeist, even in small ways.
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