There’s a brand new, oddly inspiring, trailer for Dark Souls lovers to feast upon before the forthcoming Dark Souls II release.

This new trailer pushes the perseverance you need to complete a Souls game to the forefront, instead of the much-talked about inevitable deaths. It’s a very interesting marketing tactic for developer FromSoftware and publisher Bandai Namco to take on, one that may pay off in the end.

Dark Souls II will release on March 11th for the Xbox 360, PS3, and PC