seems they are running their own sales as well. figured it might help folks to be aware of it.
they also have coupon code to shave a few bucks off as well.
TAREM-4PLAY-VOUCH 20% off
these ones end every 4 hours, so it's best to check http://blog.playfire.com/
for the current deals.
GTA Complete at 75% off
Company of Heroes 2 at 50% off
Company of Heroes 2: Digital Collector's Edition at 50% off
BioShock Infinite at 75% off
BioShock Infinite: Burial at Sea Episode 1 at 25% off
BioShock Infinite: Clash in the Clouds at 50% off
BioShock Infinite: Columbia's Finest at 50% off
Chivalry: Medieval Warfare at 75% off
Chivalry: Deadliest Warrior at 25% off
Chivalry: Complete Pack at 50% off