Meh. I don't mind paying between 10-15.00 for a movie or between 25 and 35.00 for a television season.
if you hunt the sales it's not hard to find movies cheap.
i don't buy many at all anymore as most movies these days never seem to be 'perfect' from start to finish.
I focus on seasons: Futurama, Batman:TAS, and of course the Simpsons (season 8 being the last DVD purchase of any kind).
I'd rather rage about jacked up music prices, but I buy nearly all of my CDs from yourmusic.com
and at 5.99 a pop, I'm content...though if I want a new release I'll pay up to 12.00. Still not atrociious, but well overpriced.