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Author Topic: HBO to start "no cable sub required" streaming service in 2015  (Read 1437 times)
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Caine
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« on: October 15, 2014, 04:38:20 PM »

http://www.timewarner.com/newsroom/press-releases/2014/10/15/hbo-chairman-and-ceo-richard-plepler-announces-hbo-to-offer-a

I am happy that they finally decided that dumping the enforced cable sub was losing potential customers who didn't want to pay for the whole cart and horse for there shows.  (like me)

Now we just need a dose of reality with a prohibitive price and/or arbitrary restrictions like they've applied to the Amazon Prime selection. (Older shows are allowed, but certain shows are blocked even after the age cutoff)
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rittchard
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« Reply #1 on: October 15, 2014, 04:56:32 PM »

That's interesting, but I noticed no mention of cost was made at all.  How much are you willing to pay for the service?  $5/month would be a great price, but realistically I'm thinking it will be closer to $10.  I really have no idea honestly, seems like it would have to be cheaper than Netflix but if it were too cheap I wonder if it would be worth their effort.

Anyway, I understand that "a la carte" is what people are generally favoring, but the question then becomes what happens when you want, say, 10 different "a la carte" pieces at $10/month each?  You're back at $100/month to get the content you want... 
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« Reply #2 on: October 15, 2014, 05:02:41 PM »

Quote from: rittchard on October 15, 2014, 04:56:32 PM

That's interesting, but I noticed no mention of cost was made at all.  How much are you willing to pay for the service?  $5/month would be a great price, but realistically I'm thinking it will be closer to $10.  I really have no idea honestly, seems like it would have to be cheaper than Netflix but if it were too cheap I wonder if it would be worth their effort.

Anyway, I understand that "a la carte" is what people are generally favoring, but the question then becomes what happens when you want, say, 10 different "a la carte" pieces at $10/month each?  You're back at $100/month to get the content you want... 

My guess is that it will be even more than $10 per month. I wouldn't be surprised if it comes in at $15. This is just the way HBO operates, they have always been the most expensive network to get.
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« Reply #3 on: October 15, 2014, 06:01:12 PM »

A la bit torrent, lol, lol, sorry.
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ATB
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« Reply #4 on: October 15, 2014, 06:56:39 PM »

I hope this infuriates the cable companies.
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TiLT
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« Reply #5 on: October 15, 2014, 07:36:07 PM »

HBO offers this kind of service in Scandinavia right now, called HBO Nordic. It's really crappy, only saved by the excellent selection of HBO shows. I hope you get the same service so that the chance of ours getting improved becomes better. Hell, the only console it works on right now is Xbox 360!
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Crawley
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« Reply #6 on: October 15, 2014, 08:18:42 PM »

This is kinda too late to the party. Between Amazon Prime, Comcast OnDemand Free HBO Previews (which come up every few months), and what I can grab from the library for free there isn't so much demand for this anymore.

I suppose I would consider it for like $5 or around there. But that's not going to happen.
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ATB
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« Reply #7 on: October 15, 2014, 08:36:52 PM »

It'll probably be $20.
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TiLT
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« Reply #8 on: October 15, 2014, 08:54:09 PM »

It costs the same as Netflix' cheapest option around here.
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leo8877
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« Reply #9 on: October 15, 2014, 09:18:39 PM »

Great news, but I expect it will cost more than we all care for and not be worth it.
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SkyLander
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« Reply #10 on: October 15, 2014, 09:56:50 PM »

I'm sure it will also be on some exclusive devices for awhile also, like Amazon Fire tv/tablets.
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« Reply #11 on: October 15, 2014, 10:21:36 PM »

If they want anyone to sign up  they'll have to price it below what the cable company charges. In my area, that's $15.99/month with Comcast. If they come in below that price and offer full access to their lineup, I won't hesitate to switch.
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« Reply #12 on: October 15, 2014, 10:45:05 PM »

If ESPN would do this with their various WatchESPN apps, I would be done with pay TV forever.
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« Reply #13 on: October 15, 2014, 11:02:54 PM »

Quote from: Crawley on October 15, 2014, 08:18:42 PM

This is kinda too late to the party. Between Amazon Prime, Comcast OnDemand Free HBO Previews (which come up every few months), and what I can grab from the library for free there isn't so much demand for this anymore.

I'm not sure you realize that Comcast anything doesn't help for the millions of people who have cut the cord and no longer subscribe to cable at all.  The whole point of this is that it's a service that would be available for those who don't already subscribe to cable since an HBO (and HBO Go) subscription requires that as a prerequisite. 

Of course, I agree with the others here that if it's not available at a decent price I don't think it will take off. 
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Crawley
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« Reply #14 on: October 16, 2014, 03:50:06 AM »

Quote from: EngineNo9 on October 15, 2014, 11:02:54 PM

Quote from: Crawley on October 15, 2014, 08:18:42 PM

This is kinda too late to the party. Between Amazon Prime, Comcast OnDemand Free HBO Previews (which come up every few months), and what I can grab from the library for free there isn't so much demand for this anymore.

I'm not sure you realize that Comcast anything doesn't help for the millions of people who have cut the cord and no longer subscribe to cable at all.  The whole point of this is that it's a service that would be available for those who don't already subscribe to cable since an HBO (and HBO Go) subscription requires that as a prerequisite. 

That's why I mentioned the library as well. My library isn't all that big but their selection of movies/tv shows is pretty great. New releases have shown up on the shelves there within a month or so of the actual release - this is without reserving. They have most of the major HBO series on DVD (unfortunately not Blu-ray). I can't imagine my local library is exclusive to this type of thing.
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« Reply #15 on: October 16, 2014, 07:50:34 PM »

If I have a choice between hitting the play button on my Roku for the True Blood series finale, or getting my ass out of my chair, putting on pants, finding my library card and driving 20 minutes to the nearest public library, guess what I'm going to enthusiastically support?

...and no, it isn't "the right to leave my apartment without pants".
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« Reply #16 on: October 16, 2014, 07:55:38 PM »

$5=no brainer for me. $10=possible. More than that=probably not.
Other than Game of Thrones, I can't think of any other HBO shows, I'd want.
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« Reply #17 on: October 16, 2014, 07:56:45 PM »

I would imagine you'd also get access to a ton of movies too.
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« Reply #18 on: October 16, 2014, 08:17:38 PM »

HBO Nordic licenses other shows too, from time to time, as well as a bunch of movies (nowhere near Netflix levels though. Not even close). We've had shows like Vikings and Fargo, for example, but they are often limited in how long they'll be available. Fargo went away yesterday, but will return for the next season.
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rittchard
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« Reply #19 on: October 16, 2014, 11:41:24 PM »

I had forgotten that regular pay-TV customers currently pay around $15/month already.  So it's hard to believe they will undercut that pricing much since I suspect most people would just dump that version for the cheaper one?  I read somewhere people were estimating $13-15/month, not sure where the figure came from.
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kratz
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« Reply #20 on: October 17, 2014, 04:31:00 PM »

Sweet.  I would absolutely buy this.
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kronovan
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« Reply #21 on: October 17, 2014, 07:09:16 PM »

I'd definitely consider it, since currently where I live in Canuckistan I have to tie into a costly cable subscriber and then pay the HBO on top of that. That's meant me not watching the 1st 4 seasons of Game of Thrones until it was available on disk. My concern with this, along with the other recent announcements of networks and cable offerings moving to streaming, is that in my city the ISP's still have the right to cap bandwidth. So far that hasn't been an issue with Netflix, but with all these new offering coming online, I wonder how it will pan out. There's already a few time slots where I don't bother to watch anything HD on Netflix, and that's not even due to BW capping; just crappy capacity on the ISP's backbone.
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« Reply #22 on: October 17, 2014, 08:16:30 PM »

It'll be interesting when this happens.  I know a LOT of people who have said they would stop pirating Game of Thrones if they had a way to get HBO without cable.  Money where your mouth is, folks.
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« Reply #23 on: October 17, 2014, 11:52:50 PM »

I'm totally in for $15 a month.
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Caine
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« Reply #24 on: March 09, 2015, 08:24:10 PM »

Well, it's official...
$15 / month. 

...ly stupid
Quote
When HBO launches HBO Now, its new standalone subscription service, Apple will be its exclusive partner. You'll be able to watch after you sign up using an iOS device or Apple TV.

Hey HBO, how about all of the people who are interested but do not own an Apple product?   finger  No, I do not need nor desire to buy an Apple TV, I already have an Amazon TV stick, a PC and 4 consoles that all have network streaming capability.  I also own 2 chromebooks and 3 Kindle devices.    You couldn't have had a less likely subscriber from me unless you had tied your service to Zune.

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leo8877
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« Reply #25 on: March 09, 2015, 08:38:34 PM »

If I didn't already have cable I would get this.  As is, I get free HBO offers from ATT uverse all the time.
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Lee
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« Reply #26 on: March 09, 2015, 08:51:08 PM »

Quote from: leo8877 on March 09, 2015, 08:38:34 PM

If I didn't already have cable I would get this.  As is, I get free HBO offers from ATT uverse all the time.

Same, but I lose my free HBO in another year. Isn't HBO $20/month on cable? If so, I wonder if they will lower cable prices so they can compete with set top boxes.
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leo8877
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« Reply #27 on: March 09, 2015, 08:55:39 PM »

Quote from: Lee on March 09, 2015, 08:51:08 PM

Quote from: leo8877 on March 09, 2015, 08:38:34 PM

If I didn't already have cable I would get this.  As is, I get free HBO offers from ATT uverse all the time.

Same, but I lose my free HBO in another year. Isn't HBO $20/month on cable? If so, I wonder if they will lower cable prices so they can compete with set top boxes.

It's $16 I think on uverse for HBO.  I think this version is for people who don't have cable, but want HBO.
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Lee
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« Reply #28 on: March 09, 2015, 09:04:02 PM »

Quote from: leo8877 on March 09, 2015, 08:55:39 PM

I think this version is for people who don't have cable, but want HBO.

True, but I much prefer a set top box over my cable box (Comcast X1). Cable boxes are slow with horrible interfaces. Would gladly pay for HBO Now over a cable subscription of it.
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Lee
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« Reply #29 on: March 09, 2015, 09:08:43 PM »

Quote from: Caine on March 09, 2015, 08:24:10 PM

Well, it's official...
$15 / month. 

...ly stupid
Quote
When HBO launches HBO Now, its new standalone subscription service, Apple will be its exclusive partner. You'll be able to watch after you sign up using an iOS device or Apple TV.

Hey HBO, how about all of the people who are interested but do not own an Apple product?   finger  No, I do not need nor desire to buy an Apple TV, I already have an Amazon TV stick, a PC and 4 consoles that all have network streaming capability.  I also own 2 chromebooks and 3 Kindle devices.    You couldn't have had a less likely subscriber from me unless you had tied your service to Zune.



It's only a 3 month exclusive.
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« Reply #30 on: March 09, 2015, 11:01:34 PM »

Quote from: Lee on March 09, 2015, 09:08:43 PM

Quote from: Caine on March 09, 2015, 08:24:10 PM

Well, it's official...
$15 / month. 

...ly stupid
Quote
When HBO launches HBO Now, its new standalone subscription service, Apple will be its exclusive partner. You'll be able to watch after you sign up using an iOS device or Apple TV.

Hey HBO, how about all of the people who are interested but do not own an Apple product?   finger  No, I do not need nor desire to buy an Apple TV, I already have an Amazon TV stick, a PC and 4 consoles that all have network streaming capability.  I also own 2 chromebooks and 3 Kindle devices.    You couldn't have had a less likely subscriber from me unless you had tied your service to Zune.



It's only a 3 month exclusive.

I hadn't read about how long the exclusivity will last, do you have a link for that? 

I still think it's kind of a stupid idea, since to me the whole idea of launching this service would be to transition as many people as possible from torrenting into being paying HBO customers.  If you start off a new service with new seasons of shows but 3 months of being exclusive to a device those people can't use, I'd imagine they'll just go back to old methods.
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« Reply #31 on: March 09, 2015, 11:19:16 PM »

Quote from: EngineNo9 on March 09, 2015, 11:01:34 PM

I hadn't read about how long the exclusivity will last, do you have a link for that? 

I still think it's kind of a stupid idea, since to me the whole idea of launching this service would be to transition as many people as possible from torrenting into being paying HBO customers.  If you start off a new service with new seasons of shows but 3 months of being exclusive to a device those people can't use, I'd imagine they'll just go back to old methods.

Sorry, lazy posting, I should have linked it. (I originally read it on Twitter, but can't remember where.) The original source according to the article is CNN.

Also you can still watch it on your computer, it's only an AppleTV exclusive for set-top boxes. But if they are going to have an exclusive, I don't see it as that big of a deal when it is with one of the major players in the market. Sure, there is a lot of Apple hate, but Apple/iTunes is a very popular service. If people really want to get HBO Now, an AppleTV is now the cheapest option, and the store is very good even if the UI needs an update. Still, I agree, I hate exclusive deals, but unfortunately there is huge money in it for them.
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« Reply #32 on: March 10, 2015, 02:29:03 AM »

Quote from: Lee on March 09, 2015, 11:19:16 PM

Quote from: EngineNo9 on March 09, 2015, 11:01:34 PM

I hadn't read about how long the exclusivity will last, do you have a link for that? 

I still think it's kind of a stupid idea, since to me the whole idea of launching this service would be to transition as many people as possible from torrenting into being paying HBO customers.  If you start off a new service with new seasons of shows but 3 months of being exclusive to a device those people can't use, I'd imagine they'll just go back to old methods.

Sorry, lazy posting, I should have linked it. (I originally read it on Twitter, but can't remember where.) The original source according to the article is CNN.

Also you can still watch it on your computer, it's only an AppleTV exclusive for set-top boxes. But if they are going to have an exclusive, I don't see it as that big of a deal when it is with one of the major players in the market. Sure, there is a lot of Apple hate, but Apple/iTunes is a very popular service. If people really want to get HBO Now, an AppleTV is now the cheapest option, and the store is very good even if the UI needs an update. Still, I agree, I hate exclusive deals, but unfortunately there is huge money in it for them.

Figures.  Well, at least it's just a short wait instead of some multi-year deal.  I am not a fan of these third party exclusivity deals either. 
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« Reply #33 on: March 10, 2015, 02:03:58 PM »

Quote from: Lee on March 09, 2015, 08:51:08 PM

Same, but I lose my free HBO in another year. Isn't HBO $20/month on cable? If so, I wonder if they will lower cable prices so they can compete with set top boxes.

I'm paying $19.99 a month to Comcast for it.  I'll be switching as soon as I watch the first episode of Game of Thrones on the new service and verify it's not crap.
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« Reply #34 on: March 10, 2015, 02:32:00 PM »

And Comcast now can't slow down your packets for bypassing them.  ninja
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« Reply #35 on: March 10, 2015, 02:49:35 PM »

Quote from: Isgrimnur on March 10, 2015, 02:32:00 PM

And Comcast now can't slow down your packets for bypassing them.  ninja

Which I guarantee they would have done.
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« Reply #36 on: March 10, 2015, 02:59:39 PM »

Quote from: Exodor on March 10, 2015, 02:03:58 PM

Quote from: Lee on March 09, 2015, 08:51:08 PM

Same, but I lose my free HBO in another year. Isn't HBO $20/month on cable? If so, I wonder if they will lower cable prices so they can compete with set top boxes.

I'm paying $19.99 a month to Comcast for it.  I'll be switching as soon as I watch the first episode of Game of Thrones on the new service and verify it's not crap.

You can verify it right now- AppleTV has had HBO Go for a while
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« Reply #37 on: March 10, 2015, 03:44:17 PM »

HBO Go requires a HBO subscription through your tv provider.  HBO Now is a completely different product that's standalone, and is built by the MLB Advanced Media, a move that made HBO's CTO quit. 
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