Having sat through the latest Godzilla trailer three times in three days (twice on IMAX) during my Captain America: The Winter Soldier saturation viewing
, I can say it seems to have the right feel on the one hand; on the other hand, parts of it felt like a jazzed up Cloverfield (though Thanks God Godzilla isn't going the hand-camera route), for better or worse.
It doesn't help that ALL summer movies now are looking to obliterate the world in some way, so the trailers for Godzilla, Transformers: We Can't Stop Making ThemTM
, and Teenage Mutant Ninja Turtles: The Michael Bay Reboot Nobody Asked ForTM
, and Spider-Man: Marc Webb Tries to Cram Every Villain in Spidey's Universe into One MovieTM
and X-MEN: Days of Future Past We're All Such Sad Miserable X-Men We Have to Send Wolverine Back to the 1970s To Make Us Sing Kumbaya Around an Apocalyptic FireTM
practically mushed together into one gigantic clanging mush of universal obliteration.
Now I'll probably go see at least two or three of those, but it's almost as if all the summer movies are borrowing from the same directors' playbook. I'm not sure Guardians of the Galaxy will work for mass audiences but at the very least, it seems to be truly trying something different.
Anyway, Godzilla seems to have the right tone at least and an almost Jaws-like building of foreboding. imho, that's the way to do it. Hopefully they'll pull it off.