EA announced the "big announcement" they've been talking about. It is called EA Sports Premium Pass and will include such things as online leagues, specialized message boards, career pages, etc. if you sign up. It will ask you for a credit card number, but you will not be charged since Dodge is picking up the bill.
EA is hoping this will cut out a lot of the people that cut their connection in order to not have a loss last year, then went and created a new EA Sports Nation user. This service will be available on both the PS2 and Xbox versions.
No word yet on if this Pass will extend to other EA Sports games coming up or if it will ever cost a thing in order to use. You can check out the fulll Press Release
for all the info because it is rather long with a lot of features in it.