they had a little interview
with the dead of Team Ninja, and amongst the topics touched was BOOBIES!
Has anything about the production or marketing of Dead or Alive 5 been changed in any way after the recent furore surrounding representations of women in games, considering that the franchise is known for its oversexualised female characters?
With the representation of female characters in the Dead or Alive franchise, we’ve always wanted to make the girls look as attractive as possible, and that’s something that’s not going to change for us at all.
We are a Japanese developer, and we’re making the female characters with our common sense and our creative sense. When you take that to countries outside of Japan, it tends to be very misinterpreted in some cases, people considering it sexist or derogatory etc.
For us, within our culture, we’re showing women like that, and we’re trying to make them look attractive. We can’t help if other cultures in other countries around the globe think that it’s a bad representation. Within our nationality and within our national borders, we obviously have morals that we create our female characters from, but within our Japanese sensibilities, we’ve made those characters the way they are and we’re not going to stop doing that.
I'm kinda interested in seeing how things turn out for DOA5 (beyond the scantily clad girls). DoA 3 was one of the first fighting games I got into on the consoles, and DOA4 didn't quite grab me (perhaps I should pick up a used copy at some point).