The Child’s Play charity has kicked off its 2011 donation season, with proceeds benefiting hospitalized children.

“We are very excited to begin another year of Child’s Play and once again show the world that the video game community is altruistic as well as compassionate,” said Kristin Lindsay, Child’s Play.  “Since Child’s Play inception we have constantly been surprised by the generosity in both time and money of the community.”

If you’d like to support their efforts, you can find all of the details on the organization’s website.